Showing posts with label marketing. Show all posts
Showing posts with label marketing. Show all posts

Wednesday, December 10, 2014

Focus International Is The Worst Company I've Ever Worked For

If you are reading this you might be a charity hoping to have them promote you, in which case: don't. Or you might be a job seeker who is being smart and googling the company before applying, in which case: find a different job. Even if you're desperate for a job I can assure you it's better if you go elsewhere. Get a proper job... one with stability. There is the third option where you're someone who actually works at the company and has decided to Google it for whatever reason, in which case: sucks to be you I guess and I'm not sorry for what I'm going to write.

Let's start from the beginning.

Why you shouldn't work there: I was an avid job searcher who desperately just needed employment. If I was not so desperate I wouldn't have sunk low to this clearly dodgy job listing with TOO MANY EXCLAMATION POINTS!!!!! It promised something like $500 a week or more! Wow! How can this opportunity be too good to be true? Easily! Commission based only! Which means you can work an entire week 7:30-5 (yes, not 9-5, but 7:30-5 or 5:30) without a single bit of pay. The job can easily cost you more money to go to than it gets you back in return! They make you an independent contractor so don't have any responsibilities towards you. There's no stability. If you don't make money (and there's every likelihood you won't) then you don't make money. No sick days. Your success is random. You only have the potential to earn $500 a week or more. There's no actual reason to believe you will... They sold it quite differently though.

I didn't know this though so I tried really hard at the job interview to get the job. I painted myself as fantastic! Turns out all I really needed to do was answer "yes" to all the questions like "can you talk to strangers?" etc. The thing I've learned in life is that the easiest jobs to get are the ones least worthwhile having... because if anyone can get them that's because they're so unpleasant that people keep leaving them and need to be easily replaced. This job entailed trying to get people to sign up to charity (charities don't use their own staff, they hire marketing companies to do it for them) through whatever aggressively sales tactics are necessary and people know that they're not going to enjoy talking to you so they avoid you at all costs. I basically volunteered my entire day to standing on a street corner or in a shopping centre for people to be rude to me. I could have spent a more productive time arguing in a Youtube comment section all day for an entire week and I probably would have made more money off it.

"You're making a difference." "Achieve your goals." "Quitters don't achieve." It was all nonsense. Catchphrases designed to fill some generic colour within the lines business speak. They were also texted to me constantly IN ALL CAPS WITH EXCLAMATION MARKS!!! AND EMOTICONS!!! It all seemed like people believed it until I actually went out onto the field and found apathetic co-workers who scoffed at me like I was some idiot new guy for repeating the motivational mantras we'd been given that had suckered me in into thinking I'd be able to do this. $500 a week was meant to be a good starting point for a trainee but I soon learned that even the experienced coworkers complained about not making sales. One of them spent half the day convincing one of their friends to come down and sign up just so they could get a comission and avoid being fired for not performing well enough. They'd spent over a week working a job where they didn't make money and had to try and cheat the system not to get fired because they didn't have another job!

"If you can find another job, get it" was what multiple coworkers told me. This was not the money making high-earning job it had been advertised as. People were miserable doing it. After a hard day's work everyone went home feeling defeated. When in the office the attitude was CHEERY AND POSITIVE! READY TO ACHIEVE! Out of the office it was escape if you can... this job won't earn you anything... and because you're an indepedent contractor on commission that's your fault. No minimum wage.

My various coworkers also displayed homophobic attitudes, poor regard for mental illness issues, and sexist attitudes were drilled into our sales tactics. From day one I did not feel like I belonged here but despite all the warning signs going off I decided that I would perservere and continue anyway. I needed a job. I also needed this job to make money because I was running out of savings so if it didn't turn around quickly I would have to quit to stop myself from losing any more.

It became apparent that this job was not improving. My coworkers encouraged me to try and pitch in front of shopping centres where we didn't have permission. We were a roaming nuisance, moving only when security or management told us off for being where we were. We camped outside train stations so people couldn't avoid us coming in/out of it. Aggressively sell, aggressively sell, aggressively sell... and illegally park to do it if need be. All for the hope that if you do well enough you get promoted to Leader, at which point you get money off other people's sales. It doesn't matter if all the underlings quit, as long as there's a fresh new supply and sales get made then the upper levels of the company still make money without leaving the room. It sounds kinda like a pyramid scheme.. It was what was keeping my gloomy coworkers around despite their lack of success (they were losing money coming to work too).

So I quit. I couldn't handle such an awful job and my finances couldn't take it either. Imagine that! A job I couldn't afford to do. Who thought of such a scam?

But the problem is it didn't end there... and this is where it gets even worse.

See, I made sales but never got paid for them. Now, there's probably a good explanation for that. I've had issues with being paid in the past so I wanted to check to see if those sales had somehow been cancelled or if there had been an issue with my details. They needed an ABN off me and I don't remember ever giving them one so maybe that was an issue? Anyway, easy fix, I assumed. It's not a big deal I just want an answer. I'll just contact them and find out...

That's when I discovered that there was no contact information available to me. The website on their business cards wasn't real and the only number I had was of one person who could only tell me to call the office and barely even responded themselves. I had no one's email addresses. I got the number for the office... which no one ever answered no matter how much I tried... Eventually I got sick of being ignored so I went into the office itself. They gave me the number of someone in their Adelaide office (which I only know exists because of a sub reddit for Adelaide where someone asks "has anyone ever heard of Focus International before?" to which someone replies "these companies are a scam, avoid it like the plague."

This sets off a three and a half month journey trying to get someone to answer my question about never getting paid. Heck, halfway through it I figured I would never get paid for all the work I did or sales I made. At that point it didn't matter. I just wanted someone to CONFIRM that. I just wanted someone to RESPOND to me like some kind of professional business person.

"Oh they're very busy. Send them a message and they'll get back to you..." is the response I always get regarding the non-existence of the accountant in the alleged Adelaide office. Busy? Busy doing what? Not their job apparently! Because they've spent months avoiding questions I have been directed to them for answers. It is impossible to get a hold of them. Their voicemail message says you've reached the voicemail of "beep". Just a beep. No name. The alleged number of the Adelaide office rings and rings until it cuts out. There's little evidence this person even exists.

The lack of business etiquette that stretches across every facet of this company is astounding. I've had more professional interactions with legitimate scammers who want to trick me into illegal money laundering scams. As someone who runs their own business I would have fired the accountant long ago. Hell, I would have fired most of the office long ago from what I saw of them. A lot of them had really poor work ethics. The company must make sales and profits sheerly on pure volume of employees they hire constantly to replace those who quit. It doesn't matter how many they hire after all as they don't need to pay any of them unless they're making the company money. Quantity far outreaches their quality.

Why have I been chasing an answer for so long with no results knowing full well these people are too incompetent to ever learn how a phone works? Because they have a system where part of your sales get taken away and put into a "bond." See, if you sales get cancelled before a certain period of them then it's a loss to the charity if they pay you for it because they haven't earned back their money on a monthy subscription. They take money out of the bond instead so you get to keep your money and the charity gets reimbursed. Makes sense. It stops you from signing people up who want to then go immediately quit it. When you quit you have to wait out the remainder of those last sales before you can collect whatever is left in that bond. The waiting period is 120 days after you quit. I swear I was told 100 days the first time I was told this but when months later I asked about it I got asked my name first before given the answer as if somehow that would affect the outcome? And the only person I'm getting a response from was that one person I had the contact details from the start, who hired me, and has no connection to the accounting side of things and therefore cannot answer any other questions. Hell, getting numbers of people to call out of him is difficult. He told me to call the office in Perth, and the office in Perth told me to call Adelaide. I'm being run in circles here and everyone claims they can't help me despite being told by a former employee that the Perth office is who I should talk to and never had to go through the same things as I did... I can't get a straight answer out of this company despite only having a simple question...

Anyway... that bond. It has been over 120 days since I quit back in the start of August so it is time to inquire about it. Now, I'm pretty sure it doesn't exist... but I'm not going to just accept that it doesn't without someone confirming for me that it doesn't. It is their responsibility to respond to questions about potential money that belongs to me. It is their job as an accountant and I am not going to be satisfied until I get them to do that job. All I want is a simple response. They could easily resolve our business together by answering one phone call and it would be done but they can't. So far I've gotten a bunch of phone calls that ring out until they can't ring anymore. I don't want to leave them alone with business unresolved and questions unanswered and I believe that I might one day get these answers...

...or they're a scam, a dodgy company with no internal structure other than the pyramid scheme design, and I am wasting my time.

Either way: don't work for them and don't hire them to promote your charity. I don't believe in rewarding lazy or incompetent people nor do I support their sales tactics. I feel less inclined to give to charity now that I know how seedy it is trying to trick people into signing up to it.

The past 4 and a half months (I only spent 3 and a half of those trying to chase up the alleged accountant and the previous month either working, or waiting in my post-quitting period to get paid) have been a wasted mix of frustration, hard work with no results, and indignation at the absolutely poor business etiquette displayed by Focus International. I've never met a worse company. I am more annoyed at how badly they've handled my simple inquiry than I am at how bad the job was. The job itself was terrible and I could have simply gone "well it sucks, but someone has to do it" and walk away and let some other fool give it a shot... but what came after really frustrated me. I've had my fair share of bad business interactions both as a freelancer and with established businesses. None of them compare to this company.

If this blog post stops just one person from signing up to them then I have done a good deed and a service to them. If there is a charity that decides against letting Focus International promote them then I will consider that a shining victory. It might just be the best service I've done for someone besides talking them out of suicide. Let's be honest I think saving a life is more important than saving someone from a bad business decision and I've saved lives before... unlike with Focus, who claims that's what you're doing but I assure you saving children's lives through charity is not what they care about at all.

So take that redditor's advice and avoid it like the plague.

Saturday, February 6, 2010

Obligatory Blog (Pop...)

I must blog! Or my loyal (*COUGH*YEAH RIGHT*COUGH*) followers will tire of my silence and go read more interesting blogs like... Imaginary Bakery (which, btw, is actually less imaginary than I was originally promised. It has been a grave distress to me that she's the only real person who I follow who has blogged in a while.) So I must write the obligatory blog post! I must prove I still exist, and thus feel validated when someone finally comments on these blogs so we both feel like we have proven our existence :) I like existing and so should you.

Do we all feel sufficiently real now that we have proved to our own minds that we are literate? Keep in mind that it is merely your perception of literacy that has allowed you to read this and make you think it is affirming you about your own literacy. "What?" Basically what I may be poorly trying to communicate here is your thoughts are the only proof that you can use to prove your own existence to yourself and hence anything else you can't prove if it's real or if it's your imagination. So how do you know what these words mean? YOU'RE BRILLIANT AND I LOVE YOU! It could be gibberish or -YOU'RE GREAT- even insults. Who knows?

Why yes, I did just blatantly make a poor reference to the philosophy of that "I think therefore I am" guy. (Who? I'm not sure, to wikipedia!) OK his name is René Descartes and can I prove he exists? I think of him thus I exist, but to think he exists is to acknowledge he thinks, and how do I know that when everything I know could be have been thought and created by me?

My attempt at philosophy is pointless and probably very amateur indeed. So let's move on!

University starts soon and I keep thinking perhaps I'm unprepared, perhaps I haven't done something right or forgotten something and I'll find out I don't have a book I need or didn't quite click the very last button for enrolling and so I have to keep telling myself everything is OK. "Everything will be OK" is a film by Don Hertzfeldt which I have recently decided is the most brilliant animation done with stick figures I have ever seen in my entire life. Not only is the animation brilliant but the thing is a film. It's not just some random animation on the internet done with flash, it's a handdrawn short film done by a filmmaker who has won many many awards, which he deserves for his immense amount of work, effort, thought and creativity. It's about this man called Bill who goes through life with no idea of if he has a purpose and then gets increasingly mentally ill. It's so funny and yet sad and tragic. I love it. As Bill's life gets more chaotic so does the drawings and when Bill breaks down completely you're assaulted by so many things at once. It's like you're experiencing his own perception of the world around him warping to the point where it's incomprehensible chaos.

It is just so incredibly awesome.

OK so far my obligatory blog has briefly mentioned existence, uni and Don Hertzfeldt's brilliant animations. What's the point of this? Damn, you know I normally don't do obligatory things just for the sake of updating something because it usually ends up with you just saying "I'm doing this because I feel like I have to!" and well, that isn't really that interesting. "Why do you want the job?" "Because I haven't had one in a while. Why are you hiring me?" "Because we haven't hired anyone in a while." (I actually would like that occurance, it'd be fun... for me. Come on people!) So to all those who have managed to survive reading this far into this mandatory blog update I have a special treat for you! (Those of you who have facebook that is)

http://www.facebook.com/#!/pages/Can-this-Onion-Ring-get-more-fans-than-Justin-Bieber/285409781939?ref=ts

The answer is, YES! That Onion Ring CAN get more fans that Justin Bieber! (Notice the capitals on the Onion Ring? That's because it's so damn awesome it's now a pronoun. It is a being in itself)



Edit: The fan group was actually removed not long after reaching more fans than the Jonas Brothers. RIP Onion Ring :( Your enemies have destroyed you!

There is some photographic evidence of this amazing miracle of rationality and good taste in people today :) The onion ring managed to unite nearly 2 million people (it's growing strong!) in just 5 days to join in on a good cause of proving to the world that not all teenagers give in to the pathetic manipulative mass marketed musical numbers that are written by 40 year old men, sung by 15-20 year old boys, and listened to by over excited and inexperienced 14 year old girls! Do you now there's a "genre" of music called "teen pop"? I was so disheartened and angered when I heard such a thing existed. You know those songs you hear on the radio that only your young daughter who has just started liking boys, has no individual thoughts of her own, is starting to dress in clothes she's picked out by herself instead of what you bought her because you're "so uncool mum/dad/foster guardian/person who has claimed ownership illegally" and still thinks turning 18 means you're officially old? Yes, the stuff Disney likes to sell to you with your Highschool Musical lunchboxes, backpacks, pencil cases (with MATCHING PENCILS!) and rulers. That's "teen" pop. Though technically half of it's target market is a "tween" audience.

Do you even know what a tween is!?!????? Well I'll tell you (so you don't need to google it, but if you just did that to say "I can answer your rhetorical question!" then you're sad. So sad) It's an imaginary age group somewhere between teenagers and toddlers. There is no specific definition of the actual age, because it's not real! OK it's safe to say a 5 year old is definitely not a tween. But is a 10 year old a tween? "Tweens" are the "in between". In between being dependant on their parents for everything and being rational free thinking individuals who aren't easily manipulated. Somewhere between these two ages these kids get a source of income that doesn't get taxed and isn't needed for food or anything other than the tweens own amusement.

Tweens aren't people! THEY'RE A MARKETING PLOY! The people who market these things have created a whole new age group to sell things to. Apparently there weren't enough stages of growing up because someone out there wasn't making enough money. So teen pop is basically a way of saying to a child who knows nothing about love or music or what a gimmick is "This is what cool is! This is what HOT is!" so they accept it. The problem is the guys are all so hunky when their 15 or 17 but then they get a bit older and so do their fanbase so their fans realise that there's things out there like rock, REAL pop (which is still stupid but at least the artists are listened to for their music half the time instead of just their looks %100 of the time) jazz, classic music, metal and one of my favourites: cello rock. OK so most 14 year old girls won't ever grow up to discover the awesomeness of such cello rock bands as Rasputina, Apocalyptica (that's the hella mainstream one ya'll), Melo-M or even Judgement Day and Break of Reality! But yes, once they grow up and realise all teen pop is the same thing repeated they need someone new to appeal to next years tweens with "new" songs. Justin Bieber for example! Do you honestly think this 15 year old kid will still be around when he's 20? I'll be very shocked if he is. It's great because although those 14 year old girls fantasise about oh sweet hawt cool awesome dreamy Zac Efron, they really deep down know they could never get with him because that'd be a) HIGHLY ILLEGAL b) just impossible, he's too old :( (awww...) BUT! Justin Bieber! He's 15! Which means he's just as underaged as his entire fan base!

Not only can your kids dream of being with him but it is a "realistic" dream because he's so young and seems so sweet singing that song about how much he loves a nondescript girl who may just be YOU! Yes YOU little girl! He can be all yours! :) But he only loves you if you buy all his merchandise!

So yes, I listen to bands that are described as "avant-garde metal" with influences that range "from black metal, progressive metal, industrial music, symphonic metal and gothic metal to European classical music and contemporary music." or "Cello/Gothic Rock/Dark Cabaret/Indie/Steampunk" or even "kebab-kosher-jazz-film-traffic-punk-music." (Which is really a cult-avant-garde finnish band that's influenced by klezmer music). I also listen to Green Day and Good Charlotte. I don't really believe in "rebelling" against the commercialist mass marketed popular music as a stand to be hell alternative and cool. I just don't like listening to s*** music, which unfortunately is what is defined as "popular" (by tweens apparently). I like my bands like Peccatum, Havayoth, Arkona, Age of Silence, Alamaailman Vasarat, Delain, Darkspace, Visions of Atlantis, Unexpect, Tool, I Set My Friends on Fire (that band is hilarious!) Diablo Swing Orchestra (favourite band ever) and many others because they're different, they're interesting, they're not a carbon copy of some other band. Doesn't mean I don't enjoy popular music like Green Day, Linkin Park, Anberlin, Slipknot, KoRn and Mudvayne (Yes, those last three ARE popular) because they sound cool. It also doesn't help to listen to at least SOME music that you don't have to order from overseas just to listen to... *sigh* Oh Diablo Swing Orchestra, one day you'll be known within Australia... one day I will see you on a CD store shelf...

So enjoy your plastic pop songs by 20-something artists like Britney Spears and those... other women and men. I don't know their names. Enjoy it! Because it's not Teen-pop! The lowest of the low... You don't have to listen to my obscure metal bands or even my "alternative" rock bands (JB Hi-Fi stores nothing but the most mainstream "alternative" you ever did listen to 3 times on the radio yesterday) but I do implore all you out there to pick bands that write their own songs, sing without computers and have a fan base whose average age is at least 17 or higher. Do not let the tween marketers win! They stalk your children and watch how they interact with things around them in shopping centres, what shows they like and even how they hold bottles of shampoo in the shower to see if the container is comfortable and how best to market shampoo to your kid! (I'm not actually making this up. People have really actually watched kids in the shower for the sake of "marketing improvements")

All hail the onion ring!

P.S. My sister thinks therefore she exists.